You’ve heard marketing experts and self-proclaimed gurus talk about the importance of social media in recruiting – and you’ve probably been wondering how, exactly, your company’s Facebook page can singlehandedly improve your hourly workforce. The answer: it can’t. Social media is only one part of a successful Web 2.0 recruitment strategy.
TMP Worldwide’s Steven Ehrlich will discuss the evolving recruitment landscape and the impact of Social Influence Marketing and Web 2.0 on employer brands. Steve will make you rethink your current strategies, help you achieve better ROI, and help you plan for the future. SnagAJob.com’s Adrian Bruns will show you what successful companies are doing in the online recruiting space to find and attract better hourly candidates.
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